Neon’s Got a Funny Bone!

So, picture this: Park Chan-wook’s No Other Choice is the hot topic of the year! This film has snagged the Best Director award at the Sitges Film Festival and has wowed crowds at TIFF with the International People’s Choice Award. Talk about a glow-up! And guess what? It’s South Korea’s official contender for Best International Feature Film at the upcoming Academy Awards. But Neon, the distributor, is not about to let the buzz fade away before its grand debut on December 25 in the US!

What’s the Movie About?

This thrilling dark comedy, also penned by Park, takes a page from Donald E. Westlake’s 1997 novel, The Ax. It focuses on a guy named Man-su (played by Lee Byung-hun) who, let’s face it, has hit rock bottom after being dumped from his job of 25 years. With bills piling up and a family to feed, he’s willing to take drastic steps to outshine the competition. Yikes!

A Satirical Treat!

No Other Choice promises to serve up some seriously sharp social satire from the genius behind Oldboy and Decision to Leave. It’s so on-brand that Neon’s marketing wizards have decided to serve a special screening directly to the titans of the corporate world – yes, I’m talking about the CEOs of Fortune 500 companies!

Open Invite to the Big Leagues

In a bold and quirky move, Neon posted an open invitation to these corporate giants, emphasizing that this film addresses many of their “noble missions” in the corporate arena. Because who wouldn’t want to relate to a film about a man taking desperate measures to keep his job?

A Heartfelt (or Maybe Not) Invitation

The invite reads, “This is definitely a film that speaks to you and the glorious culture you’ve fostered.” Can you feel the sarcasm dripping from that statement? It continues on a lighter note, touching on the “unbearable weights” that CEOs carry (like balancing employee morale and the dreaded merger anxiety).

Social Media Buzz

As expected, the social media reactions have rolled in, with folks chiming in with comments like “marketing on point!” to “Awesome. None of them will go. But still awesome!” While the chances of major corporate CEOs attending are probably slimmer than a pencil, wouldn’t it be a riot if they did show up? Just imagine them, popcorn in hand, watching a flick that holds a mirror to corporate greed!

Will They Show Up? Doubtful!

Will any Fortune 500 bigwigs actually make an appearance? Who knows! But one can only dream that the movie’s themes might just strike a chord with them. Fingers crossed, eh?