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"GI Joe: Retaliation" Launches Viral Campaign, a Cobra Recruitment Video Posted: February 4th, 2013 by WorstPreviews.com Staff
"GI Joe 2: Retaliation" is set to hit theaters on March 29th, and Paramount Pictures has now launched its viral marketing campaign for the film in the form of two posters and a video. The campaign revolves around recruiting people to join Cobra. By visiting CobraSpecialForces.com, you can go to some events to prove your loyalty to the evil organization. Some of the events are Tough Mudder, a Kid Rock concert and WWE events. It's not clear how they tie into the the movie. Check out the viral video and viral posters below.
Posters: (click to enlarge) Click here to read more about "GI Joe: Retaliation."
Source: Paramount Pictures
9 comment(s) Profanity:
cress writes: on February 4th, 2013 at 9:31:35 PM
"...you can go to some events to prove your loyalty to the evil organization. Some of the events are Tough Mudder, a Kid Rock concert and WWE events."
So they want you to subject yourself to torture, eh?
bandolero999 writes: on February 4th, 2013 at 9:41:47 PM
Rambo writes: on February 4th, 2013 at 10:11:54 PM
postpone the movie to 2500...
minkowski writes: on February 4th, 2013 at 10:33:14 PM
Rock Hudson launched a similar viral campaign.
They call it HIV.
minkowski writes: on February 4th, 2013 at 10:45:45 PM
"you can go to some events to prove your loyalty to the evil organization."
Nah. I just vote Republican.
BadChadB33 writes: on February 4th, 2013 at 11:34:11 PM
All of this for a sh*t movie, way to lose more money Paramount.
zxz writes: on February 5th, 2013 at 2:26:57 AM
Very cool! I still haven't seen the original.
Kurskij writes: on February 5th, 2013 at 10:14:56 AM
Oh my God, really?!?!
Well, f*ck you all the way then.
"Modern day action stars" made me feel old. Where are you, "Long kiss goodnight", "Last Boy Scout", "Predator", "Commando" even "Eraser" and "Double Impact"?
With bridges blowing up, cars flying from above, endlessly quotable screenplay and guys who looked like earth could barely hold their balls?
Dark times, guys, dark times
minkowski writes: on February 5th, 2013 at 2:20:08 PM